Instagram and Spotify have secretly rolled out a new feature: they’ve joined forces to let you add music to your Spotify library directly from Instagram. This new feature allows users to easily discover and add songs to their Spotify playlists with just a few taps.
This is how it works: when watching videos on Instagram Reels, users can now tap on the song to get more information or add it to their Spotify library. The feature is available for both iOS and Android users, as long as they have both apps up to date. To use the feature, users must link their Spotify account to Instagram. Once linked, songs added from Instagram will appear in the “Liked Songs” playlist and the “Your Library” tab on Spotify.
This integration mirrors a similar feature on TikTok, which allows users to add songs to various streaming platforms. While Spotify has launched this feature initially, it’s possible that they may expand it to other digital service providers in the future.
Spotify expressed excitement about this new partnership, stating that it aims to strengthen the connection between artists and fans. “At Spotify, we’re always looking for new ways to create a deeper connection between artist and fans, and with this Instagram integration we’re introducing new ways for users to discover more of their favorite artists and tracks“, they said.
[H/T] Digital Music News