Yesterday, deadmau5 finally announced the impending release of his new orchestral album, titled where’s the drop?”
The album will finally arrive on March 30th and will feature seventeen tracks. The highly anticipated album will broadcast the Canadian producer’s music, including “Strobe“, “Invidia“, and “Avaritia“, re-imagined by musical director, Gregory Reveret.
However, this announcement is bittersweet because the album will be released as a Tidal exclusive on deadmau5‘s mau5trap imprint.
Wait, what? Who the heck uses Tidal?
Copypasta pic.twitter.com/5ILkGvuyxI
— Goat lord (@deadmau5) March 7, 2018
To put it lightly, fans are not impressed. And not surprisingly, deadmau5 does not care. Not even one bit.
and i dont want to use 3+ social media outlets or put a second mortgage on my house to fund the production of this album that im excited to share in ANY fuckin capacity… BUT THATS FUCKIN LIFE. https://t.co/kuEPOo103Q
— Goat lord (@deadmau5) March 7, 2018
exclusivity pays for the albums massive production costs. This isnt a laptop album. hundreds of humans who need to all get paid worked on this. https://t.co/lxBUyqPI7D
— Goat lord (@deadmau5) March 7, 2018
He goes on to say that releasing an album exclusively through a streaming service is “not a new concept”. Fair, it’s not. But why not chose a more popular streaming service to broadcast your album on?
listen carefully, Tidal has an exclusive right to stream the music for a period of exclusivity. THIS IS NOT A NEW CONCEPT. if you would like to hear it first, you can hear it there. After the period expires you can hear it elsewhere. SIMPLE SHIT. https://t.co/FIO0pqFClz
— Goat lord (@deadmau5) March 7, 2018
love the excitement in the air when you release a new album. Nobody gives a fuck about the album, they just sit and cry about the delivery method for a month. I remember back in the day when releasing music was a MAJOR relief and rewarding to share with your fans.
— Goat lord (@deadmau5) March 7, 2018
Regardless, if you’re like me, you pay for some sort of other streaming device that definitely isn’t Tidal. Maybe we’ll all go back to buying CDs. Life was much simpler back then.
Anyway, if you want a taste of what “where’s the drop?“ is going to sound like, because you refuse to stream it on Tidal, watch an orchestra record “Invidia” below: