Eric Prydz Launches New Label with 1st Release from 4th Alias

eric prydz
Cristoph

Eric Prydz is one of dance music’s most interesting and busy personalities. He manages 3+ distinct aliases and a record label along with a radio show, touring, and the annual EPIC performance. It’s a wonder that with all that Eric has done in 2016 and 2017 he still has so much more in store.

In his most recent EPIC Radio Show Eric announced that rising star Cristoph would be joining the Pryda family. This is the first artist other than Eric to release on the label since Jeremy Olander in 2014. What used to be known as Pryda Friends, consisted of Eric along with Fehrplay and Jeremy Olander. Now those artists have gone their separate ways and Eric is rebooting the effort in the form of a new label called Pryda Presents. The first released will be Cristoph’s “Feel” which was premiered last week on Beats 1.

Even bigger news is that the 2nd release will be from the ever mysterious Tonja Holma. This is Eric’s 4th alias, and one that has never actually released music or performed separately. Tonja Holma music has been played out by Eric for a long time, and fans have clamored for releases for years. Eric has said very little about this alias over the years, but he did tell us we would learn a lot more about this alias in time. We’ve got our fingers crosses for “Trippleton” or “Bern”.