As I’m sure many of our readers know, especially those up-and-coming producers or young entrepreneurs, trying to establish traction and a following on a Facebook page can be a tricky thing. We’ve all read complaints about Facebook’s pay-to-play approach to advertisements, which make us all play the game of algorithms. It’s a harsh reality to see heartfelt content and relevant issues get drowned in walls of cat videos and internet memes, as the stuff that matters is out of sight and out of mind without us even realizing it.
MAKJ recently brought this exact issue to light in a recent post by comparing an advert that he released for a newer release, and compared it to a meme of Taylor Swift and Calvin Harris. His argument is the same one we have heard many times before. He shares his relevant content of his music, his life’s passion and the TRUE reason you followed his account in the first place, and it gets a fair amount of traction. Next he shares a funny picture that’s meant to get a few laughs, and next thing you know it’s a few shares away from breaking the internet. Beneath the picture is his critique on the unfairness of the whole thing.
To all my fans, friends, and colleagues out there who are trying to advertise their business. This is proof that…
Posted by MAKJ on Wednesday, May 27, 2015